Work
Selected projects across 8+ years of career.
Tokopedia PLUS
From stagnant growth to be the platform's #1 GMV lifter.
Membership
2025
TikTok Shop SEA Linkshare
External affiliate experience across 6 SEA countries; peak $150K GMV at 11.11.
Creator & Affiliate
2024
Unified Feed
The home and discovery surfaces that later enabled TikTok short video on Tokopedia.
Content & Discovery
2022
Tokopedia Affiliate
Built the affiliate program from scratch; the genesis of TikTok Shop's later linkshare.
Linkshare
2021